Today you will find out what is happening with Tinkoff Bank, whether it will fall under sanctions and whether it is worth buying its shares now. The story of this bank is worthy of a detective film.

Around Tinkoff Bank, the last few weeks just boil events, news and bright headlines replace each other.

And, most likely, after everything that happened, Tinkoff Bank will never be the same. The composition of the shareholders has changed, the team of managers left their posts, it is planned to rebrand.

The story of the bank began with borrowing an idea from American banks. Oleg Tinkov watched the idea of ​​remote service with Wells Fargo, and Capital One's emphasis on credit cards.

Tinkoff Bank has come a long way from advertising and attracting customers through mail newsletters to one of the largest banks in Russia.

In 2007, Oliver Hughes came to the presidency, and it was with his name that all the successes of the company are connected.

The bank has always sought to be a leader. At first, many customers did not take the bank seriously without branches, but over time, the application and service format in Tinkoff became almost a standard for customers and the subject of envy among competitors.

Today, Tinkoff is not just a bank, but an ecosystem that includes lending, insurance, brokerage services, mobile communications, concert tickets and educational projects.

What awaits the bank in the future?

Oleg Tinkov currently lives in the United States and is undergoing a rehabilitation process after a severe oncological disease.

Against the background of the special operation of Russia in Ukraine, Oleg Tinkov published several sharp posts on social networks with his categorical position in the current situation.

And after that, Tinkoff Bank began to reject Oleg in official press releases.

On the one hand, the bank does not want to fall under Western sanctions. On the other hand, he does not want to bring the anger of the Russian authorities.

And after a short time, the news appeared about Oleg Tinkov’s plans to sell his share in TCS Group. I did not have to look for the buyer for a long time, the Interros group Vladimir Potanin acquired 35% of the shares.

According to unconfirmed information, the price of a package of shares was much lower than a market estimate. Oleg Tinkov himself stated that he was forced to sell his share for a penny.

Immediately recall the situation with negotiations about the merger between Tinkov and Yandex. As a result of which, Oleg Tinkov, refused the deal. But there were much more amounts there.

It is still unknown whether the focus of the bank for corporate customers will change. The company Interros announced interest in the development and focus on the provision of modern, high -class services for customers.

In general, in words everything will remain as before, but as it will actually, we will see in the next few months.

What is the situation at the moment?

But despite this, the bank has a number of difficulties associated with a decrease in the economic activity of the population and business.

Changing the composition of the shareholders and the care of the leading team, which has withdrawn the bank to the current high level, can seriously affect the company's development strategy in the future.

The bank will undergo a rebranding procedure, the meaning of which is to remove the name component in the name. According to the bank, he is ready to move on.

In my opinion, Tinkoff is a high -quality investment asset. At the moment, Tinkoff is in a difficult situation and is subject to a combination of negative factors.

The risks of investments are high, since, in fact, all the bank’s activity depends on one decision of those lying in the sanctions plane.

Tinkoff shares are now subject to high news volatility. If we assume the lack of sanctions against the bank, there is a feeling that the negative has already been laid down in the company's quotes.

For today, thanks for your attention!

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